Site Navigation
HomeAbout
Services
Testimonials
Contact
Holiday Wholesale Showroom Store
"Designed To Provide Restaurant Quality Products At Wholesale Prices!"
About Us
Holiday Wholesale Showroom Store is a premier wholesaler and grocery store in Wisconsin Dells, WI., serving the Sauk Prairie, Portage, Reedsburg, Mauston, and Baraboo areas. We specialize in providing restaurant-quality products at wholesale prices. We offer cast iron bake-ware, meat and seafood varieties, kitchen utensils, appetizers, camping gear, and more. Established in 1951, Holiday Wholesale Showroom Store is the go-to destination for businesses, restaurants, and individuals looking to save on quality products. We are proud to serve our loyal customers with unbeatable value and quality. Stop by today!
Areas Served
Columbia County, WI | Sauk Co., WI | Wisconsin Dells, WI | Sauk Prairie, WI | Portage, WI | Reedsburg, WI | Mauston, WI | Baraboo, WI
Our Professional Associations
- Wisconsin Dells Chamber of Commerce
Our Certifications
- ServSafe® Certified
What We Offer
Our Specialties include:
- Locally-Owned
- Family-Owned-and-Operated
- In Business Since 1951!
- Wholesale and Retail
- Very Convenient Showroom
Our Services include:
- Clearance Items
- Friendly Service
- No Longer Accepting Checks As Of January 1st
Our Brands include:
- Lodge Cookware
- Brew City®
- DeVere
- Brakebush
- Kozy’s Pizza
- Nordic Ware
- McCain Foods
- Vollrath
- Tim-bor®
- Johnsonville
- Country Made Salads
Our Products include:
- Cast Iron
- Variety of Meat
- Seafood
- Beer Batter Mix
- Kitchen Utensils
- Commercial
- Residential
- Cookware
- Bakeware
- Paper Products
- Appetizers
- Chemicals
- Party Supplies
- Soups
- Holiday Cookies
- Frozen Vegetables
- Camping Products
- Frozen Fruits
Testimonials
On 3/20/2025
Henry Johannes
had this to say:
Great selection of Lodge Cast Iron and Camping needs. Restaurant quality food! Clearance items are always the best! If you are looking for a suggestion I would go with the Italian roast beef, Gonnella Italian rolls, and Gardenia to top the sandwich. Flipping Amazing!
On 12/21/2024
Cindy Bennett
had this to say:
HW offers food containers in larger quantities. Fruit turnovers are amazing.
Delicious soups. I Shop there often.
On 8/17/2024
Wayne Pivotto
had this to say:
Best spinach dip i have ever had. I always go to Woodmans in Madison, Wi. however the last two times they were out. I am looking for a new store, only. because i am not sure they will have your product we spend a least $300.00 ever two weeks.
On 5/17/2024
Linda Salzwedel
had this to say:
Lots of handy supplies!
On 5/10/2024
Stanley Fowler
had this to say:
Customer friendly helpful & knowledge provide the products
Contact Us
Holiday Wholesale Showroom Store
225 Gussel Dr. Wisconsin Dells, WI 53965
Phone: (608) 254-8321
Mobile: (800) 333-8321
Email: bfrohmader
Located behind Pirate's Cove.
Where To Find Us
Follow us on FacebookFollow us on Yelp
Payment Types Accepted
Visa, MasterCard, Discover, PayPal, Apple Pay, Android Pay, Debit Cards, Cash
Our Hours
Holiday Hours May Vary. Please Call For Details.
Monday: 8:00 AM - 5:00 PM
Tuesday: 8:00 AM - 5:00 PM
Wednesday: 8:00 AM - 5:00 PM
Thursday: 8:00 AM - 5:00 PM
Friday: 8:00 AM - 5:00 PM
Saturday: 8:00 AM - 2:00 PM
Legal
Terms of UsePrivacy Policy